Today, Epinion launches a new visual identity and corporate website, designed by Re-public.
In a world that is becoming increasingly data complex, Epinion is here to cut through the noise and make sense of it all. Working to understand the opinions, behaviours and needs of people, citizens and consumers, Epinion delivers insights and targeted expertise that helps companies and institutions understand their reality.
The new visual identity manifests the companys’s evolution from a traditional market research institute to the role of a trusted advisor. Expressed through the contrasting shapes of the square and the circle, the design arises from Epinion’s fused and holistic approach, combining hard facts with soft insights. Because big data needs context to make sense. Numbers need stories – and vice versa.
We look forward to present a full case study as the design is further implemented. Until then, epinionglobal.com is live.